The LEGO Group, Nike Build on Partnership With New Sets
8.14.2025, 12:00:00 AM
1401

8.14.2025, 12:00:00 AM
1401
The LEGO Group and Nike have teamed up to launch two new LEGO sets featuring iconic Nike style in brick form.
The LEGO Nike Slam Dunk Set ($69.99) and The LEGO Nike Dunk Trickshot Set ($39.99) are designed for champions on and off the court. This September, players ages 10 and up can get their hands on two LEGO x Nike sets, following the release of the LEGO Nike Dunk Set in July. The LEGO Nike Slam Dunk Set contains 809 pieces and features an epic dunk scene complete with a hoop, a scoreboard, a championship banner, and spectators. The basketball star has posable arms so builders can replicate the slam dunk of their dreams, then customize their MVP with different hairstyles and personalized Nike jerseys and sneakers.

The LEGO Nike Dunk Trickshot 454-piece set features Nike’s iconic low-top Nike Dunk and a basketball hoop, set on a court with a graffiti art background. The red-and-white sneaker is the same color as the original and includes a mini lever that kids can push to move the included minifigure into a dunking motion. The minifigure comes with two head options and a hoodie inspired by the collection’s coordinating apparel.
The Nike x LEGO apparel collection includes the Big Kids’ Basketball Jacket, the Girls’ Cropped T-Shirt, the Heritage Backpack, the Big Kids’ Shoes from the Nike Dunk Low x LEGO Collection, and accessories like the two-pack of red and yellow hair ties, a three-pack of red, yellow, and white crew socks, and a basketball with grips inspired by LEGO studs.
The sportswear giant and brick-building powerhouse also collaborated on a series of worldwide activations for families. Once kids have loaded up on Nike x LEGO gear, they can take part in several immersive experiences at the LEGO and Nike Play Arenas in the U.K., France, and Germany this fall. Event tickets will be available at lego.com/nike.
The LEGO Nike Slam Dunk Set and The LEGO Nike Dunk Trickshot Set will be available at lego.com/nike and at LEGO stores starting Sept. 1. Apparel, accessories, and footwear will be available at nike.com and at select Nike stores Sept. 1. The companies will launch more items in the collection later this year.

Sony Pictures Unveils Massive Global Licensing Program for The Boys Final Season
Ahead of the Season Five Premiere, Sony Pictures Consumer Products Unveils an Expansive Final-Season Licensing Program Featuring Over 35 Worldwide Partners, Including Call of Duty Mobile, Four Sigmatic, Dr. Squatch, G Fuel, Shoe Palace, Youtooz, and SANA.

Mattel Partners with FIFA World Cup for a New Collection
The World Cup-inspired collection features new toys and a special UNO deck.

‘Totally Spies!’ Announces Fashion, Jewelry and Nail Art Collabs
Banijay Kids & Family ignites new partnerships with BonBonWhims, Deco Beauty and Tyler McGillivary.

The LEGO Group Debuts Soccer-Themed LEGO Editions Line Featuring Global Athletes
New sets spotlight Messi, Ronaldo, Mbappé, and Vini Jr. alongside global fan activations.