emoji-The Iconic Brand has partnered with Shanghai-based home product development company Fortune to launch a new line of branded water bottles in China. The collaboration was facilitated by Medialink, the emoji brand's licensing agent in mainland China.

 

The first product in the collection is the Big Belly Cup Set, featuring two of the most recognizable emoji characters: "crying with laughter" and "big laughter." Designed to resonate with young consumers, these bottles visually express emotions in a playful and engaging way, making them both fun and functional. 

Fortune, known for its innovative design approach, specializes in incorporating fresh elements into product development and tapping into market trends. With a strong track record in secondary creation, the company effectively leverages popular intellectual properties to craft unique consumer products. 

“This partnership with Fortune represents a powerful fusion of creativity and innovation,” says Marco Hüsges, chief executive officer, founder, the emoji company. “We are thrilled to bring the emoji brand experience to even more consumers in China with products that embody both fun and function. Our shared vision and commitment to connecting people through meaningful design are what make this collaboration truly special.”  

"Fortune and the emoji brand share the same vision and worked together seamlessly throughout this process," says Zhao Hongming, general manager, Fortune. "This collaboration has been incredibly successful, and we look forward to even closer cooperation in the future, exploring new market opportunities and driving new momentum for both businesses."